derma botanica
AI Creative Production
The Challenge
Generating brand imagery with AI sounds simple — it isn’t. Product consistency, skin tone accuracy, and making outputs feel genuinely organic rather than obviously AI-generated are all real technical and creative hurdles. For Derma Botanica, the brief was to produce a bank of social-ready images that felt human, premium, and on-brand.
The Approach
Using a combination of AI generation tools and iterative prompting workflows, each image was art-directed for consistency — same product, same lighting language, same brand feel across variations. The handwritten annotation style was layered in to make the content feel native to social formats.
The Result
A cohesive set of AI-generated brand assets ready for organic and paid social use.