derma botanicA
AI Creative Production
The Challenge
Generating brand imagery with AI sounds simple, it isn’t. Product consistency, skin tone accuracy, and making outputs feel genuinely organic rather than obviously AI-generated are all real technical and creative hurdles. For Derma Botanica, the brief was to produce a bank of social-ready images that felt human, premium, and on-brand.
The Approach
Using a combination of AI generation tools and iterative prompting workflows, each image was art-directed for consistency, same product, same lighting language, same brand feel across variations. The handwritten annotation style was layered in to make the content feel native to social formats.
The Result
A cohesive set of AI-generated brand assets ready for organic and paid social use.